Where Greenville Celebrates Matchday
Summer of Soccer
Now through July 19
Matchday energy meets skyline views at UP on the Roof Greenville — your destination for crushable cocktails, celebrating soccer’s best moments and summer rooftop vibes. Summer’s biggest global sporting event deserves a setting that rises UP above it all. At UP on the Roof Greenville, we’re turning match days into rooftop occasions — pairing skyline views with bold cocktails, high-energy gatherings and a social atmosphere built for summer nights in downtown Greenville.
No tickets required. No overthinking it. Just good drinks, good people and a great reason to head UP on the Roof.
Sip your way through our starting lineup of featured cocktails now through July 19 – each crafted for enjoyable afternoons of cheering, golden hour goals and fan-friendly nights that capture the best of match-day energy and our rooftop vibes.
Strawberry Bulleit Buck – bright, refreshing, summer in a glass
Casamigos Paloma – citrusy, crisp, effortlessly smooth and sophisticated
Buchanita – fun, unexpected, and made for easy sipping
Crown & Ginger – classic, familiar, always in peak form
No matter when you visit, there’s always a reason to raise a glass.
Whether you’re here for the matchday energy, the rooftop views, the bold bites or the cocktails in hand — you’ve come to the right place!
Cheer on Team USA June 19
Match kicks off at 3 PM | Doors open at 11am
This is our featured summer soccer moment on the rooftop — an elevated afternoon of cocktails, giveaways and social energy on Greenville’s best rooftop as one of the season’s biggest match moments unfolds.
We’re teaming up with brand ambassadors from Diageo for an interactive rooftop summertime soccer-viewing experience featuring:
Product samples, while supplies last (must be 21 with valid ID)
Merch and surprise giveaways
A lively, social rooftop atmosphere built for match-day energy
Featured Cocktail Lineup
Strawberry Bulleit Buck
Buchanita
Crown & Ginger
Casamigos Paloma
Not Just a Watch Moment—A Rooftop State of Mind
UP on the Roof Greenville brings together everything you want from a summer social destination:
- Skyline views overlooking downtown Greenville
- Crushable craft cocktails designed for warm-weather sipping
- High-energy rooftop atmosphere
- Seasonal brand activations from Diageo – think Casamigos Tequila, Buchanan’s Blended Scotch Whisky, Bulleit Bourbon, Crown Royal and more…
- A place to gather, linger and celebrate North America’s summer of soccer
It’s not just about where you watch — it’s about how it feels when you’re here.
Where to Watch Soccer in Greenville
If you’re looking for a place in Greenville to catch a match with a great view, good energy, fantastic food and a drink in hand — this is it.
UP on the Roof brings together everything that makes summer nights downtown worth it: skyline views, a lively crowd, and a cocktail list built for lingering a little longer than planned.
Here, match days feel more like rooftop gatherings — easygoing, social and always centered around great drinks and even better company.
Expect:
- Elevated cocktails and seasonal rooftop pours
- Seasonal snacks and elevated bar bites
- A social, high-energy atmosphere
- One of the most distinctive rooftop views in Greenville
Whether you’re planning a summertime night out with friends or just looking for a place that feels alive during big match moments, UP on the Roof is the answer!
Crafted with World-Class Spirits
This summer’s featured cocktail program is built in collaboration with Diageo, bringing globally recognized spirits into a rooftop setting designed for social energy and elevated experiences. It’s about great cocktails, shared moments and summer days and nights done right. The soccer’s just an added bonus!